The narrative around China’s visual entertainment industries tends to focus on quantity. More than 600 films are made in China each year, not far short of the US. The market will soon boast more screens than America, and generate bigger box office revenues. Meanwhile, China has the world’s largest games market and the most virtual reality arcades.
The quality of Chinese content is rarely talked about with the same enthusiasm, not least in terms of graphics, effects, and animation. Certainly compared to the output from cutting-edge effects companies in London, Vancouver, and Wellington, Chinese visual imaging is playing catch-up.
The full article can be found at Technode.